Apple’s customers seek performance The company has made a strong return in the recent years. Thus, the overall threat of new entry is moderate. The company holds the share of 78 % in the overall media player market. References. To have a competitive advantage a company should have a right strategy, consequently to have distinctive competences and as a result to have good resources and capabilities, Inch bring high profitability to the company. Apple Inc. maintains long-term competitive advantage partially through its global network of strategically located authorized distributors and sellers. Samsung is founded in 1938 by Lee Byung … From these studies, it is apparent that the iPhone has had tremendous success per volume of sales. Apple Music, Apple's music streaming service, could be a competitive advantage that kept people on the iPhone, but it is currently available to both Android and Apple users. consumer electronics, semiconductors, telecommunication equipment, home appliances, automotive and many more. I … Apple Strategic Analysis. The analysis also provides an understanding of Apple’s current competitive advantage and provides information necessary for strategic planning. The company is running its operations in more than 25 countries with success. Samsung Group has a huge product line i.e. Key Points from the VRIO Analysis of Apple … Apple Inc. – Form 10-K. Apple Inc.’s E-commerce Website. Executive Summary: Apple Inc. is an informationtechnology company with a wide range of products which include cellphones, computers, tablets, television products and wearable devices. Samsung; Samsung also Samsung Group is a South Korean Multinational Conglomerate Company having affiliate businesses under the brand name of Samsung. Apple is well known as technology giant and an innovative company that has brought several superhit products to the market including iPod, iPad and Mac. Today, Apple Inc. is considered to be the leader in the technology industry and has gained competitive advantage due to its effective strategies. This part of the Five Forces analysis shows that Apple must maintain its competitive advantage through innovation and marketing to remain strong against new entrants’ moderate competitive force. While the computing industry has been seeing a decline in the recent years, in 2017 and 2018, Apple again started climbing the charts to restore its … This network streamlines the company’s strategic plans and efforts in reaching target customers worldwide. This type of analysis reveals that Apple is still in a strong market position, but faces several threats to its dominance. Environmental Scan of Apple Inc. Apple Inc. is operating its business in a very competitive environment. Top Apple Competitors. I sit on a lot of PC company advisory boards, and, while this may surprise you, I actually point out Apple's competitive advantages on a regular basis. Abdulla Aljafari . Figure 1 below illustrates the essence of apple value chain analysis. The problem for me is Apple… Apple value chain analysis is an analytical framework that assists in identifying business activities that can create value and competitive advantage to the business. Competitive Advantage (Apple’s Competitive Advantage, 2004). The market analysis suggest that the Apple stands at 3rd position in the PC market with the market share of 10.6 % while in the mobile market, it stands at second position with 24.2 % of market share. Apple Inc. 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